Technological Ingenuity Unveiling Sustainable Paradigms: A Synergistic Nexus Catalyzing Educational Tourism Villages Through Innovation And Sustainable Tourism

Abstract

Innovation and technology within higher education institutions play a pivotal role in driving academic, industrial, and societal advancements. This article explores the impact of implementing innovation and technology from higher education on sustainable tourism and the development of educational tourism villages. Through quantitative research employing a survey approach, this study was conducted in Tanjung Pinang II Village, Ogan Ilir Regency. Analysis using Structural Equation Modelling (SEM) reveals that the implementation of innovation and technology significantly affects sustainable tourism (1.007) and the development of educational tourism villages (0.727). Additionally, sustainable tourism also positively contributes to the development of educational tourism villages (0.279). Through the integration of technological innovation in higher education, substantial enhancements in sustainability tourism and educational tourism village development are evident, creating new potentials in resource management, tourist attraction, and community involvement. The article concludes that innovation and technology from higher education institutions are crucial in strengthening sustainable tourism, providing sustainable experiences for tourists, and supporting local economic development. Recommendations aim to enhance collaboration among higher education institutions, local governments, and communities to drive innovative technology development in support of sustainable tourism and educational tourism village development. This encompasses policy development, master planning, and cross-sector collaboration to maximise the benefits of technology in tourism education and environmental sustainability.